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Dessert Sales in America

Ice cream is America's second favorite dessert, according to a Nielsen survey of supermarket sales. In the 52 weeks ending March 11, 1997 this is how shoppers divided their dollars for sweets:

Cookies $3.6 billion

Ice cream $2.3 billion

Frozen novelties $1.4 billion

Frozen yogurt $631 million

Doughnuts $431 million

Ice milk/sherbet $328 million

Pie $178 million

Cheesecake $12 million

TOTAL:$8.88 billion




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